MrBing-Gatesmart fra Beijing

Info

En kinesisk crepes laget av forskjelige melblandinger, det kalles en bing.

Historie

Mission
Mr Bing's mission is to introduce the world to traditional Northern Chinese street crepes (jianbing, 煎饼) -- served hot & fresh in a modern 'China pop' environment. For those already familiar with 'jianbing', we aim to in still a vibrant sense of nostalgia for the China street culture they remember.
Values
Authentic & fresh ingredients. Upbeat & super friendly service. Teamwork. An interactive staff / customer environment. Affordability and quality for the masses.

Vision
Mr Bing is one of the first "customize-and-go" truly fast food concepts to emerge from China. We are happy to ourselves on exporting "soft Chinese culture" to overseas communities -- in a time when the world is becoming more familiar with a China they maybe knew before. We envision 'jianbing' becoming a well-known food around the world.

Founding of the concept
Last time when I was in Beijing there was a street cart right outside his school that fed students & locals daily with those hot & fresh Chinese crepes. Made right in front of his eyes and customised to his liking, jianbing was the perfect meal-on-the-go, anytime of the day or night. After moving back to the Norway, My wife missed jianbing so much that we decided to hold a reunion party just to recreate the experience at home with our friends. It was then that we realised that we wasn't the only one's there are obsessed with "the bing".

History of the Jianbing
According to legend, 'jianbing' was invented nearly 2,000 years ago during the Three Kingdoms period (220-280 A.D.) when Zhuge Liang, a chancellor in Shandong Province, China, was faced with feeding an army of soldiers who’d lost their woks. Zhuge Liang ordered the cooks to evenly mix water with wheat flour and spread the dough onto a copper-made griddle suspended over a fire. The dish lifted his soldiers’ morale and they fought their way out of an ambush.
Since then, jianbing has been passed down through generations of families living in Shandong, Tianjin, Beijing, and other Northern Chinese cities -- each with its own unique style.